Most B2B manufacturing professionals will tell you that you have to be among the best in terms of quality in order to become a part of a designer’s or owner’s short list. In fact, manufacturers have to achieve a certain “level” of quality (the same or better than competitive brands) or they will likely never […]
Opening the Door to Metal and Steel Door Specification Preference
Metal and steel doors have been used in a number of different commercial buildings for years. Currently, out of over 500,000 projects going on right now, 13% contain specifications for those products (per ConstructConnect™). There are many options architects have when selecting the type and brand of metal or steel door they specify. According Steel […]
Maximize Success During the Metal Roofing Boom Through Specifications
Metal roofing has been used in a variety of commercial buildings for years. Retail centers, office buildings, public facilities and industrial properties have benefited from metal roof’s long-term performance, energy efficiency and low life cycle costs. In addition, new styles and shapes that are possible by using metal materials are boosting metal roofing’s design popularity […]
How Manufacturers of Interior Lighting Should Play the Specification Game
The rapidly changing and complex B2B marketplace today makes it difficult for manufacturers to know where to focus their marketing efforts. Complexity also makes measuring actual brand preference within the design market difficult. Take interior lighting products. Architects and interior designers have many choices when it comes to the brand and lighting options. It used […]
Getting Wood Doors on the “Preferred” List of Brands in Your Designers’ Specification
Designers have many brands to choose from when selecting a brand of wood door to specify for a particular project. In fact, according to Allied Market Research, the interior wooden door market is driven by advancements such as eco-friendly doors, a surge in residential and non-residential construction, and increased expenditure on home remodeling in the […]
Take a Peek into How Specification Analysis Helps Vinyl Windows Manufacturers Manage Market Shifts
When it comes to brand selection for vinyl windows, architects have many choices —sometimes too many. While many of the vinyl window specifications are written with very detailed performance requirements, there are usually a number of major manufacturers who can meet those requirements. The brand and product choices that architects ultimately make are dependent on […]